Inflight Media Solutions
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Inflight Advertising
How We Help
At EAM, we take pride in our ability to deliver successful advertising campaigns in the in-flight setting. More than 65 of the largest airline carriers in the world will be available to you as an advertiser when you work with our team. That means thousands and thousands of flights, and millions of passengers – which all adds up to an incredible opportunity to advance your company.
Inflight Audience
Global C-Suite Executives:
It should go without saying the grabbing the attention of the wealthy executives traveling in first class should be near the top of your advertising goals. A smart ad campaign will include efforts that are targeted directly to this audience.
Millenial Business Elite:
Millennials are still young, but they are now reaching an age where they are likely to have enough money to make a mark on your business. Grab ahold of a large share of this market and look forward to the way your business can grow for years to come.
Connected Trendsetters:
Ideally, your advertising message won’t stop with the people who personally see it on the plane – it will carry over when those people tell others about it long after the plane has landed. The connected trendsetters that can be found on every flight are sure to make this happen for you.
Inflight Video
Video ads run inflight are like television commercials presented to a captive audience. With a run time between :30 and :90 seconds, you should have plenty of opportunity to explain what it is that makes your brand stand out from the rest.
Roadblock Inflight Video
Since these spots must be watched during the take-off phase of a flight, they are a premium advertising slot. Passengers are not able to use their devices during this part of the flight, so all eyes will be on your ad for a full :30 seconds.
Inflight Long Form Video
If passengers are looking for something to distract them from the time remaining on the flight, a long form in-flight video may fit the bill. You can produce a video that is up for five or ten minutes long and contains plenty of information about your products and services.
Inflight Magazines
Reading magazines is a great way to pass time in-flight, and your company can be featured in prime locations within the magazines that are supplied to the passengers. Arbitron estimates that up to 80% of flight passengers at least browse the magazines, meaning this is an excellent advertising option – and one that is likely to be more effective than other print ads.
Exterior Aircraft Wrap
As far as a marketing statement goes, you can’t make much of a bigger splash than you will make when you wrap a whole plane with your brand. You can opt to wrap just a single plane or a whole fleet, based on your budget.
Overhead Signage on Bins
There is a lot of surface area available on overhead bins within an airplane, and that area is ripe for advertising messages that can be supplied by your company. Most passengers deal with the overhead bins once or twice during a trip, so your message is sure to be noticed.
Sampling
Selling a product that is a good fit for samples? Consider passing them out on flights to passengers who will be interested in seeing something new while in route to their destination.
Seatback Inserts
The back of the seat in front of you is the natural place to look while flying – so why not fill that space with an ad? Inserts can be placed throughout the plane for maximum visibility.
Table Tray Advertising
Another blank space within an airplane is the table trays, but you can change that by purchasing advertising on these surfaces.
WiFi Advertising
Everyone on a flight loves free WiFi, so they will love your company for giving it to them. To make sure this ad option is worth your investment, you can show a video or ask for information before access to the WiFi is granted.
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